According to Tianyancha, Seres Group Co., Ltd. (hereinafter referred to as “Seres”) has made a new external investment. On September 18, Seres invested ¥175 million in the newly established Chongqing Blue Electric Vehicle Technology Co., Ltd., becoming the largest shareholder of the company.
Chongqing Blue Electric Vehicle Technology Co., Ltd. was established on September 17, 2025, with a registered capital of ¥500 million. The legal representative is Zhang Zhengyuan. The company primarily engages in the automotive manufacturing industry, including vehicle sales, sales of new energy vehicles, vehicle parts research and development, and the manufacturing of vehicle parts and accessories. On September 18, the company added five new members, including Yu Fang, Chen Yejun, Liang Qijun, and Luo Huiyong, all of whom are board members. Zhang Zhengyuan serves as the manager and chairman.
Shareholder information shows that Chongqing Blue Electric Vehicle Technology Co., Ltd. is jointly owned by Seres Group Co., Ltd., Chongqing Qingfeng Technology Development Co., Ltd., and Chongqing Yuantou Warehousing Service Co., Ltd., with the latter two being state-owned enterprises in Chongqing. The shares are distributed as follows: 35% for Seres, 33% for Chongqing Qingfeng Technology, and 32% for Chongqing Yuantou Warehousing. Therefore, Seres Group Co., Ltd. is the largest shareholder. Seres Group, formerly known as Chongqing Xiaokang Industrial Group Co., Ltd., was established in May 2007 with a registered capital of ¥1.51 billion and paid-in capital of ¥525.99 million. The company primarily engages in the automotive manufacturing industry.
Industry insiders believe that Seres’ investment of ¥175 million in Chongqing Blue Electric Vehicle Technology is aimed at strengthening its presence in the intelligent electric vehicle sector and further improving its position in the new energy vehicle industry chain. When talking about Seres, most people first think of the “AITO” brand, but in addition to AITO, Seres also owns the Blue Electric brand, Dongfeng Fengguang, Ruiqi, and others.
Blue Electric is an intelligent electric vehicle brand under Seres, launched in 2023. As a sub-brand of Seres, Blue Electric has already launched the Blue Electric E5, Blue Electric E5 PLUS, and Blue Electric E3 models. Unlike AITO, which is positioned as a high-end intelligent new energy vehicle, Blue Electric aims to be a more affordable option in the intelligent electric vehicle market, focusing on the mass consumer market priced between ¥100,000 and ¥150,000. However, in terms of market recognition and sales, Blue Electric is far behind AITO. According to retail data, in the first eight months of this year, the Blue Electric E5 sold 13,200 units, while the Blue Electric E3 sold 390 units. In contrast, AITO’s M9, M8, and M7 models collectively sold 82,600, 78,300, and 41,800 units, respectively, in the same period.
Thanks to the AITO brand, Seres has become one of the leading car manufacturers in China. According to official data, Seres’ new energy vehicle sales in the first half of 2025 reached 172,100 units, a decrease of 14.35% year-on-year. Of this, Seres’ total vehicle sales were 152,200 units, a drop of 16.63% year-on-year. According to the latest financial report, Seres’ revenue in the first half of 2025 was ¥62.4 billion, a decrease of 4.06% year-on-year. However, the total profit reached ¥3.73 billion, a year-on-year increase of 119.22%. Net profit attributable to shareholders of the listed company was ¥2.94 billion, up 81.03% year-on-year. The net profit attributable to shareholders, excluding non-recurring gains and losses, was ¥2.47 billion, up 72.14% year-on-year.
