Great Wall Motor is reportedly working with Faraday Future (FF)

According to multiple media reports, Great Wall Motor has become the first Chinese automaker to partner with Faraday Future (FF). Great Wall is one of the four Chinese partners in Jia Yueting’s “China-U.S. Auto Industry Bridge Strategy,” and notably, the first company to implement this strategy. Reports state that FF’s second brand FX has obtained cooperation authorization from Great Wall’s WEY-branded Alpine model for its debut vehicle, the FX Super One. The model was officially unveiled on July 17 and has already received 10,034 paid pre-orders.

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Product Launch and Positioning
On July 17, the FX Super One, the first model under FF’s second brand FX, was officially launched. The vehicle is positioned as a pure electric mid-to-large MPV, available in a four-seat “GOAT Edition,” a six-seat version, and a seven-seat version. Pricing is expected to be within USD 80,000 (approx. RMB 580,000). The FX Super One is scheduled to roll off the production line by the end of 2025 and begin deliveries thereafter.

Exterior Design
From the overall design perspective, the FX Super One features a large front grille integrated with a display screen, which the FX brand describes as an “AI embodied intelligent life form” capable of displaying custom graphics, though its resolution is lower than that of a standard display. On both sides are large headlamps with lenses, while the sharply raked windshield and roof-mounted LiDAR add to its futuristic appearance. Consumers can also opt for a version without the front display screen, replaced by a blacked-out mesh grille, resulting in a sportier style compared to the WEY Alpine.

The side profile reveals a very large body with an extended wheelbase (dimensions not yet disclosed), equipped with electric sliding doors and multi-spoke wheels. At the rear, the car features through-type taillights formed by the FX logo array, with additional split taillights and vertically stacked lamps on each side, creating a highly distinctive look.

Interior Design
Inside, the FX Super One is fitted with a large continuous display stretching from the central console to the passenger side. It will be offered in 4-, 6-, and 7-seat versions. The six-seat variant adopts a 2+2+2 layout, with luxurious second- and third-row seats, each equipped with individual armrests. The four-seat variant separates the front and rear with a partition wall featuring a TV screen, paired with ultra-luxurious rear seats for a premium experience.

Controversy and Cooperation Background
The launch of the FX Super One sparked heated controversy in the Chinese market, as its exterior design was almost identical to the WEY Alpine, with critics accusing FF of plagiarism. However, on FF’s official website, product descriptions for the FX Super One already referenced the “WEY Alpine 9,” even stating that it came “standard with intelligent electric all-wheel drive.” Against this backdrop, rumors of a cooperation between Great Wall and FF became easier to understand. Industry insiders note that Great Wall’s decision to collaborate with FF stems from its desire to leverage FF’s U.S. automotive identity to facilitate Great Wall’s indirect entry into the American auto market.

At the launch of the all-new WEY Alpine, Great Wall Chairman Wei Jianjun publicly emphasized that the model was designed as a global vehicle, slated for overseas rollout later this year. The FX Super One may thus represent the first step in the WEY Alpine’s globalization journey. However, as of press time, Great Wall Motor has not issued an official public response regarding the cooperation.

Strategic Background: The “China-U.S. Auto Industry Bridge”
In May 2024, FF founder Jia Yueting proposed the “China-U.S. Auto Industry Bridge Strategy”, aimed at building a bridge between the Chinese and U.S. auto sectors through FF’s presence in the United States. The strategy envisions introducing China’s high-quality, cost-effective automotive supply chain into the U.S. while enabling localization and value transformation through FF’s American corporate identity. In short, FF helps Chinese EVs obtain a figurative “U.S. green card”, allowing them to be sold legally and compliantly in the American market.

For Great Wall Motor, selling the WEY Alpine in the U.S. under the FX Super One name helps bypass trade barriers, expand into overseas markets, and strengthen its international brand presence. For FF, which has long struggled with financial shortages, the cooperation provides access to Great Wall’s mature supply chain and manufacturing capabilities, helping reduce costs and potentially paving the way for FF’s entry into the Chinese market. Moreover, proving the feasibility of the “Bridge Strategy” through this partnership could attract more Chinese automakers, bringing in funding and enhancing FF’s competitiveness in the global auto industry.

As of now, FX Super One has accumulated over 10,034 paid pre-orders, indicating a positive initial market response.

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